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• Iowa State University Specific Guidelines

  When writing about Iowa State, use Iowa State University first and follow with Iowa State. Avoid using ISU if at all possible, due to the potential confusion with Illinois State University, Idaho State University, and Indiana State University. Lowercase university when standing alone. Iowa State University of Science and Technology is the official name of […]

• Editorial Standards

  Just as the university strives for consistency of communication design, it also encourages clarity and consistency in its messages. Our audiences oftentimes overlap; the parent of a prospective student also could be a graduate, a legislator, a donor, or an employer of our graduates. The Iowa State materials received by that one person could come […]